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By If you are not obtaining recruiter messages, profile views, or job chances on the platform. Your LinkedIn profile possibly needs optimization. As you must know, LinkedIn is not only a digital resume anymore. It is your personal brand headquarters and your ticket to the hidden job market. The platform will have more than 1.1 billion users globally in 2025. In the year 2023, it was 900 million users. But while applying for the job and standing out, you will need to upload more than just a resume.
However, the good news is that a lot of people use this platform totally wrong. That implies small progress can offer you a huge benefit over the competition. You will surely stand out. In this guide, we talk about how to optimize a LinkedIn profile for better jobs.
What is an optimized LinkedIn profile?
Well, let me explain this unknown, so you will have a better understanding of it. An optimized LinkedIn profile is your personal page that fills out every section. Also, it defines who you are as a professional, what you do, and what is your specialty area is. Moreover, a detailed and optimized profile can have the ability to attract many bosses, recruiters, and hiring managers.
Essential LinkedIn Tips to make you stand out
Fill out the profile in detail
There is a reason why I put this tip in number 1. It is essential that you will need to fill out your LinkedIn profile wisely. The reason is that the most complete profile on LinkedIn can easily attract the many recruiters’ eyes. You may be the best professional in your field. But then the recruiters never approached you because you had not filled out your profile. So, make sure you fill out your profile in detail.
Craft the headlines that sell your value
Do you know your headline appears anywhere on LinkedIn? These are searches, comments, and messages. If you craft a headline in 200 characters. Here is an example of a good LinkedIn profile headline.
- Default: “Senior Accountant at ABC Company”
Optimized: “Senior Accountant | Reducing Tax Liability for Tech Startups | CPA with M&A Experience | Open to New Opportunities”
Add three elements
- Your area of specialization
- How many people have you helped, and how much have you attained
- A unique qualifier or an invite
But you need to ignore buzzwords like ‘’ passionate’’ ‘’ experience’’.
Write about the sections that connect
Now you will need to write an about section in your LinkedIn profile in 2600 characters. While a lot of experts waste the about us sections by writing boring career summaries. But you will not write boring. Here are the tips to write good sections.
- Begin with a Hook- You will need to begin with a catchy hook and write a surprising fact about your work. You will need to offer them the opportunity to read your profile more.
- Clarify your value- Now you will need to offer concrete examples like, I support many brands to rank on the Google first page and I alone boosted the traffic of 30% in the past 6 months.
To save time and energy, you can also approach expert LinkedIn Profile Writing Services in Dubai. They are the best CV agency in the UAE, and they will help you make an engaging CV as per the cutthroat job market of Dubai.
Fill out the work experience
LinkedIn profile optimization is more about adding your work experience. But still, you need to fill it out. How detail you want to add to your experience is up to you. However, focus only on the key success. Here is how you can do it.
- Do not add any previous job experience if you have over 10 years of experience.
- Aim for the best experience you have
Add relevant skills and education
Now you will need your relevant skills and education. Most people only want to see the work experience in a LinkedIn profile. But people who are in your network may be curious about your education and skills. Below are the sections you need to add.
- Education
- Licenses & Certifications
- Skills & Endorsements
Tell the achievement story
Your work experience must not be copied and pasted from your resume. You will need to provide the proof. Here is how you do it.
- Weak’’ Managed team of SEO’’
- Solid’’ Led 12 SEO’s via the company’s first e-commerce website. Even though the COVID-19 disruptions, we delivered early and ranked the website under a very low budget.
Final Thought
That’s it, I’ve finished the article and explained the guidelines of writing a solid LinkedIn profile.Remember, your profile on LinkedIn is not your resume. It is more than just that, and do not copy and paste your resume content.